Vocabulary, grammar, pronunciation, and communication strategies related to daily life; listening, speaking, reading, and writing skills used for everyday communication; the use of English appropriately in daily life, suitable to language level, social context, and cultural norms; self-directed learning strategies for improving English language skills

Communicating in English relevant to the workplace and multiculture appropriately in work contexts according to situations, language level, and social norms; self-directed English learning strategies

Basic science and technology vocabulary; scientific communication and report writing; describing processes, tools, and innovations; teamwork and collaboration with international researchers; problem-solving and safety in laboratories; integrating English skills to address scientific challenges and future trends; fostering ethics, responsibility, and confidence in scientific contexts

English proficiency for communication in Thailand’s Soft Power and related industries; cultural exchange; hospitality and tourism communication; creative writing and digital content creation; marketing and branding; cross-cultural communication; professional etiquette; presentations and storytelling in English; promoting creativity and enhancing personal attributes for business success in an international context

Communication; medical vocabulary and terminology; patient interaction and symptom description; interdisciplinary team communication; documentation and reporting; pharmacological communication; lab report understanding; public health campaigns; cultural competence; and sports science counseling

Definitions, principles and importance of creativity in problem solving; brain and creativity in problem solving, types of problems; stages of creativity in problem solving, creative thinking process; obstacles of problem solving; impacts of creativity in problem solving; techniques of creativity in problem solving; measuring creativity in problem solving; applications of creativity in problem solving in various contexts

Use of information technology in daily life; searching, gathering, analyzing and evaluating the appropriateness of information; computer network systems, threats and security on the Internet; laws and ethics related to information technology and the Internet; creating digital media; applications and services on the Internet; basic use of artificial intelligence to adapt to changes in society and technology in the 21st century

Meaning, principles, the importance of systems and system thinking, systems components, system approach to problem solving, analytical thinking, critical thinking, digital tools that support problem analysis, filtering and choosing trustworthy information, information safety and ethics, identifying patterns and relationships in problems, connecting causes and effects, developing diagrams of the system thinking cycle, using digital technology to solve problems, applying systems thinking principles to different fields, and using systems thinking to solve various kinds of problems

Introduction to data management, gathering, and analysis; steps and economic tools to analyze and interpret data; data visualization and presentation skills; application of numerical methods assisting economic decision in digital era

Achieving a balance between physical and mental health in the digital living; meal planning and exercise suited to a digital lifestyle; the use of technology and applications for health tracking and assessment; principles of dressing for hybrid setting; personality for digital platforms; communication and appropriate personality expression in a hybrid work environment

Understanding the benefits and challenges of diversity, creating an inclusive and accepting work environment, effective communication within teams and across departments, leveraging diverse perspectives for problem-solving and innovation, building and leading high-performing, agile teams, developing emotional intelligence and managing personal biases, aligning diverse teams towards common goals, promoting a culture of continuous learning and growth, monitoring diversity, equity and inclusion, showcasing success stories and best practices related to diversity, teamwork

Knowledge about good quality of life, the concept of holistic well-being and its application in daily life, self-awareness and building good relationships, principles of life balance, life balance with work, planning and managing life to balance between study, work, and health, skills for balancing life and work, caring for physical and mental health, skills for managing health and creating good health

Creating and maintaining work-life balance in the digital edge, time management through digital tools, improving time management techniques, reducing work-related stress, and developing flexible work habits and positive relationships in the workplace

Principles and concepts of health, digital health literacy, the role of digital media in promoting well-being, the influence of social media trends on public health behaviors, strategies for evaluating and utilizing digital health information, and ethical responsibilities in disseminating health-related information through digital platforms

Social differences and diversity, the concept of multiculturalism, Thai multiculturalism, new forms of multiculturalism, borderless citizens, groups with various special needs, communication skills in a diverse environment, understanding multiculturalism and its application in the workplace

Fundamentals of nutrition, processed foods, food for non-communicable diseases, functional foods, food and holistic well-being and sustainability, food safety and registration, food innovations for health and life balance

Knowledge and skills in personal financial management and entrepreneurship for modern life, analysis and financial planning, budgeting and saving, investment in various assets, risk management in investments, use of technology in financial management, development of entrepreneurial ideas, creation and planning of new businesses, efficient resource management, market analysis and business opportunity identification, networking and building business relationships, development of financial decision-making skills, evaluation of financial performance, and preparation for future financial stability

Basic principles and techniques in investment and financial risk management, development of knowledge about entrepreneurship and resource and capital management, financial situation analysis, investment planning, risk management, decision- making development, and financial project management using digital technology, managing teams and financial resources to creating business opportunities for sustainable growth

Understanding and skills in managing and leading modern entrepreneurial teams, cultural and social diversity, shared goals in organizations, principles of team management and leadership, effective communication within teams, negotiation techniques, resource and financial management, leading teams through digital transformation, data use and compliance with relevant laws, adapting to societal and technological changes of the 21st century, practical application of knowledge in real contexts, case studies and group projects, project management, and personality development for leaders

Principles of business financial and tax planning for modern entrepreneurs; financial report analysis; financial planning; time value of money; investment project analysis; financing structure and cost of capital; principles and methods of tax collection under the revenue code; personal income tax; corporate income tax; value-added tax (VAT); specific business tax; stamp duty

Knowledge of demand and supply, elasticity of demand and supply, production and service, cost and profit management, market structures and pricing strategies, macroeconomic indicators, the impact of economic policies on business decisions

Interest calculation, annuity saving, loan payment, price comparison, saving techniques; sufficiency economy, basic investments, financial ethics; financial technologies, budgeting apps, digital payment systems, cryptocurrency, blockchain; real-world financial decision-making, personal finance, entrepreneurial finance

National economic and social development through innovation and technology, Thailand’s innovation ecosystems, innovation-driven entrepreneurship, customers and sales, value proposition canvas, leadership and team building, intellectual property, business pitching skill training

Concepts, mass communication theories about sender, message, and receiver including the structure and functioning of media systems that linked in many dimensions the levels of media production, distribution, and consumption, creating balance in interactions between humans who are media users and media creators with various environmental factors in the media ecosystem amid technological changes

Concepts and environment of organization, building and maintaining organization reputation, communicating with organization’s stakeholders; roles duties and ethics of corporate communication, modern concept of corporate communication

Definitions and conceptual frameworks in content creation through communication arts principles, content typology, utilization of analytical tools for digital content performance metrics, narrative strategies for content presentation, creative ideation processes, characteristics of diverse media platforms and optimization of content distribution channels, content creation ethics

Concepts of marketing and marketing communication; definition, elements, and category of brand; branding and brand management processes; roles and means of brand communication; brand communication ethics

Knowledge of design principles and media design skills, covering various types of printed and motion media, using computer programs

Basic knowledge of photography, digital photography and equipment; composition; photography techniques; practice in different kinds of photography

Perceiving, analyzing, and evaluating information or content presented through various media, both traditional and new media. Distinguishing accurate and useful information from information that may be false or distorted. Understanding the nature of media, media analysis, evaluating the reliability of information media impact and using media judiciously, skills in thinking critically about content encountered in everyday life

Definition and principles of data, data collection, data preparation, data analysis, data visualization and data implementation through modern tools or technology

Principles, concepts and techniques of writing for mass communication including news, articles, features, reviews and creative writing, practice in writing with consideration of target audience, objectives and professional ethics

Concepts, principles and basic procedure in producing visual media; picture, sound, script wiring, storytelling for communication through different media channels

Concepts and principles of marketing and entrepreneurial; analysis and evaluation of business opportunity; method of new business development; process of business; business model and how to earn money; agile organization; characteristic and work pattern of entrepreneur in the age of digital; lesson learned from business adjustment; practice from professional entrepreneur

Principles of freedom of information; criminal and civil laws related to mass media responsibility; laws of copyright, publishing, broadcasting, advertisement, film and video, consumer protection, and computer-related crime; laws and ethic in AI, regulations related to communication and mass media ethics, other announcements from professional associations

Meaning, concepts, and social science theories related to cultural capital, cultivation of cultural capital, popular culture influencing media creation in the digital age

Concepts, meanings, forms, types, and elements of storytelling; storytelling design through various types of digital media to achieve the defined objectives

Concepts and theories of speaking in every communication context, hosting, presenting, on-camera interviewing, preparation, appropriate language use for different situations, pop culture communication and the role of nonverbal communication in digital media

Concepts, types of writing, setting writing objectives, target audience analysis, selection of dissemination channels, structuring written content, language levels in writing for digital media, writing and multimedia

Principles of digital media production; analysis of digital media type and users, assignment theme, main conception, design of text, image, sound, animation, combining work and interactive generation by computer applications related to types of media and target groups

Practice creating various forms of digital media with the emphasis on practical experience, developing unique ways of thinking, organizing elements and structures of storytelling in each genre of digital media works, integrating skills of digital media pre-production, production and post-production

Listening, speaking, reading, and writing skills in English for corporate communications

Principles of graphic animation design using computer programs: image and typography creation, color usage, movement techniques, and applications in various digital media formats

Setting and defining questions, selecting and defining research problems, conducting literature reviews, designing research (qualitative and quantitative) in the context of creative media production, data collection and analysis, research report writing, and research ethics

Concept, theory and types of communication strategy, understanding need of organization and product owner, management of digital content communication, target audience analysis, strategic planning, content management planning, distribution planning and performance measurement

Basic knowledge of artificial intelligence, artificial intelligence technology, application of artificial intelligence concepts and tools in content creation, ethics of artificial intelligence in content creation

Concepts, principles, and processes of voice acting, the use, control, and direction of pitch, volume, and tone in voiceovers for mass media

Creating business ideas for the digital age by learning content covering assessment and planning for online marketing, business investment estimation investment estimation, marketing planning and management preparation of marketing plans and business models and presentation techniques entrepreneurship laws and ethics in the digital age

Basic concepts of media studies, cultural studies, media industry, media impact; application of concepts to analyze different social issues in contemporary society

Basic concepts of media and social development, case studies of media and social development; media planning strategy for social development and problem solving in different topics

Concepts, theories, historical development and evolution of motion pictures, film language, Thai and international film industries, content analysis and critique of film forms, laws and ethics in film production and distribution and the future prospects of the Thai film industry in the global market

Concepts, theories, historical development and evolution of television series, Thai and international series production industries, content analysis and critique of thematic elements and value systems portrayed in series, laws and ethics in production and distribution and the future trajectory of Thai series on international streaming platforms

Principles and basic methods of translation from English to Thai and Thai to English, techniques for translating idioms, technical terms, sentences and different types of communication works

Theories and practices for digital media editing: storytelling techniques, visual and audio composition, work quality control, and data organization for editing processes

Concepts and principles of transformative journalism, solution-oriented news reporting focusing on social problem resolution, utilization of data and statistics in analyzing and presenting social issues, in-depth data research and verification, application of tools and technologies in data analysis, data visualization techniques, inspiring storytelling that drives change, practice in producing news pieces that integrate data usage and social solutions, ethics and responsibility in news reporting

Conceptual frameworks and professional skills associated with life and work management: roles of creative labor, documentative practices, diverse production management approaches, and welfare allocation for optimal life quality in order to apply in digital media management

Principles and techniques for effective presentation based on the audience, meaning and purpose of the presentation, storytelling, visual design, persuasive digital media, presentation practice and presentation evaluation through a variety of platforms

Principles and concepts of interviewing people; preparation in interviews; production and presentation of interviews in visual media

Principles and concepts for creative work design; pre-production preparation, management, artistic principle applications for compositional and aesthetic arrangement in digital media

Sound design and theories; creative processes and diverse equipment usage for sound creation, recording, mixing in various digital media formats

Theoretical concepts pertaining to culture and creative Industries; definitions, developmental trajectories, contemporary trends, and illustrative case studies within the contextual framework of modern society to be applied to the media and creative industries of Thailand

Basic principle of startup, key challenges and key success factors, analysis and preparation of a business plan, creating startup in response to market needs, design thinking process, minimum viable product, agile methodology, user experience design, basic knowledge of finance and accounting for startup founders, preparation and presentation of projects for effective fundraising, or applying for funding from various sources for startup business development

Study, research, and develop digital media business projects; the project must related to engaging digital service formats or digital systems for digital organizations, the professor and the department must approve the developed project, students must organize project documents and take an oral examination about the project

Film production and creative processes; from preparatory stages, budget management, project proposal presentation, location shooting procedures, team management, to post-Production quality control processes

Concepts, principles, and elements of corporate and brand identity, identity analysis and development, design and communication of identity through various communication channels to create awareness and understanding among target audiences, evaluation and management of corporate and brand identity in the digital age

Theories, concepts, and definitions of audiences in the digital age; designing data collection for audiences; analyzing results for integrated communication planning; and ethics and protection of audiences

Setting and defining questions selecting and defining research problems, conducting literature reviews, designing research (qualitative and quantitative) in the context of integrated communication, data collection and analysis, research report writing, and research ethics

Basic concepts of integrated communication, the components of communication, and integration of various communication tools that cover both offline and online communication contexts

Definitions and process of creativity; content creation strategy for integrated communication ; elements and types of content; principles of content creation in various media types; and practices

Definitions, types and characteristics of integrated communication media; media planning and buying selection process for solving communication problems; evaluation of the effectiveness in media planning

Development of listening, speaking, reading and writing English language skills for integrated communication; English vocabulary, structure, and skills for communication and comprehension, both inside and outside organization

Digital Media production principles; production processes from pre-production, production and post-production stages; publishing through online communication channels; evaluating the use of media for integrated communication

Principles and techniques for effective presentation based on the audience, meaning and purpose of the presentation, storytelling, visual design, and persuasive digital media. Practice through a variety of platforms, presenter's skills and personality, interaction, precautions, evaluation

Processes and elements of integrated communication campaign planning; practices of communication problems under different conditions; setting communication objectives; choosing communication strategies and executions; campaign evaluations

Development of listening, speaking, reading and writing English language skills for brand communication in formal context; English vocabulary, structure, and skills for communication and comprehension, both inside and outside organization

Design principles; production process of various types of graphic media and multimedia; drawing and photos retouching using computer programs, audio and visual editing; creating special effect for multimedia; motion graphics creation; graphic media and multimedia production to meet the needs of different purposes

The definitions, format and principle of visual media design; picture category selecting; principle of coloring; art composition; concentrate on digital graphic; receive marketing brief; design and create work; production planning; practice

Knowledge and understanding of mass media operations; processes of disseminating organizational information to mass media; management of media relations; evaluation of media relations management effectiveness

Theories and techniques of persuasion, psychology of persuasion, message creation for persuasive purposes, use of evidence and references, argumentation and persuasion in various situations, ethics in persuasion, and evaluation of persuasive communication effectiveness

Formats, methods, copy writing, and storytelling strategies for effective brand communication across various media; application of writing and storytelling techniques aligned with digital consumer behavior

Voice production and proper pronunciation; skills for announcer and master of ceremony; improvisational problem-solving; personality development; etiquette and ethics for announcer and master of ceremony

Advanced principles and techniques in writing for integrated corporate communication, strategic writing for various media and digital platforms, development of specialized writing skills for specific purposes, target audience analysis and content customization, application of technology and digital tools in content creation, and evaluation of communication writing effectiveness

Using external flash in photography; studio photography process; studio portrait lighting; photo retouching; video production process; lighting; composition; using gimbal in shooting; using artificial intelligence to assist in photography work and video production for corporate communication

The definitions, format and principle of motion graphic design; and other new media; video clip media and short film; brand appear obviously in content and product placement; receive marketing brief; design and create work; production planning; practice

Issue analysis and forecasting; crisis preparedness planning; crisis communication; reputation risk management; corporate image restoration

Concepts and elements of brand communication through online media; communication strategy; execution; effectiveness evaluation; and laws and regulations of online media

Marketing situation analysis; consumer insight research; development of main concept to create own brand; strategic planning through online and offline media; A/B testing before launching; and evaluation

Overview of social media, data analysis on online platforms, tools for data collection and analysis, and the utilization of data to enhance the effectiveness of communication through online media

Corporate concepts and environment, building and maintaining reputation, communication with stakeholders, sustainability concepts, social responsibility, roles and ethics of corporate communicators, as well as modern corporate communication concepts

Definitions, types of influencers, strategies and tactics for leveraging influencers in brand communication across various platforms, and methods of measurement and evaluation

Definitions, concept, characteristics of brand risk and crisis, crisis communication planning process including evaluation

Strengthen the personality and manners in accordance with Thai and international appropriateness culture; human relations building; dress code etiquette; English language usage; conduct oneself; proper social and work place conduction

Roles and effects of brand communication toward society, culture, and economy; communicator’s ethics and responsibilities for society, sustainable development

Listening, speaking, reading, and writing skills in English for corporate communication

Analysis and discussion of contemporary issues in corporate communication; domestic and international corporate communication; trends and changes in corporate communication field; application of theories and concepts in solving corporate communication problems

Definitions and significance of basic statistic for communication; methods of descriptive and inferential statistics

Overview of working system and work and life management of entrepreneur and freelancer in media industry; time management, quality of life and financial plan for freelancer

Principles of management and project planning for integrated corporate communication, strategic communication planning through various communication tools and channels, scope and goal setting, resource and budget allocation, project monitoring and evaluation

Definitions, concepts, types, elements and processes of event and event sponsorship; practices from researching situation analysis, setting creative event objectives and formats, planning, coordination and effectiveness evaluation

Research study on selected topics in integrated communication; formulation of research topics and objectives; literature review; data collection and analysis; presentation of research findings; research report preparation

Profoundly practice of learning and thinking or researching on topics, issues or problems in brand communication; market segmentation, targeting, consumer insight, brand positioning, branding and brand management process, marketing communication strategies and tools used for brand communication

Principles, concepts and processes of co-operative education or overseas internships; basic knowledge and techniques in job application and working; communication skills, planning skills, analytical skills, immediate problem solving and decision making skills, cross-cultural communication, team working, personality and manners, emotional and stress management, work ethics and professional ethics

Practicing in a workplace as a temporary full-time employee in a relevant position that suits a student’s field of study and abilities with the approval of the department for integrating theoretical knowledge and practice resulting in student’s gaining of work experience, self-development and readiness for work upon graduation